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Senior Creative Strategist, Live Nation - Est. Salary: $110K - $125K

Location: NYC

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com .

WHO ARE YOU?

Creative, passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities - if this sounds like you then please read on!

THE GLOBAL MEDIA PARTNERSHIPS TEAM

The Global Media Partnerships team is an innovative business development group inside the Live Nation Media & Sponsorship division, focused on building creative, tech-driven, industry-shaking programs with premium media partners. Together, we harness the power of live music, the impact of culture-defining artists and the influence of new technology to deliver exciting fan experiences on a global scale.

THE JOB

The Senior Creative Strategist will manage day-to-day process and long-term execution of media partner initiatives alongside select media partners. Media partners include platforms with an emphasis on augmented reality (AR), live streaming, social storytelling, and emerging tech experiences. You will help pioneer and develop media platform opportunities and activate those products in partnership with both internal and external teams (i.e., third party vendors, developers, brand sponsors, artist teams, and festival teams).

What This Role Will Do

  • Creative/strategic lead on select global brand partner products, with an emphasis on AR/virtual technology products

  • Develop roadmap and vision for next generation (product) enhancements to meet the needs of evolving production models with a continued focus on improving the fan experience

  • Be the primary point of contact with internal and external partners, includes regular communication on creative ideation, implementation, production, and project tracking

  • Management of any production personnel responsible for creation of AR products, on-air broadcast enhancements etc.

  • Creative input, project management over various third-party technology partners and vendors

  • Own production roadmap to develop new technologies across the full design flow, from architectures down to physical design/ product packaging

  • Build strategy materials for creative concepts and partner development use

  • Maintain knowledge of the key industry and creative players in this space and build appropriate partnerships to execute strategy and deliver new capabilities

  • Assist in visualizing mechanical designs, deliveries, and project pipelines

  • Translate ideas into physical materials, or render-able assets

What This Person Will Bring

  • 6+ years direct experience in creative development, brand strategy, brand management, media, and/or marketing consulting in the advertising, entertainment or music space

  • Experience in AR/tech-based production

  • Experience in standard media production (i.e., film, commercial, branded content)

  • Advanced proficiency in Adobe Creative Suite

  • Knowledge/experience with ARKit, ARCore, echo3D, Unity, Spark AR, blender or similar

  • Experience in music, media and/or entertainment a plus

  • Experience in content-based programs a plus

  • Experience with marketing programs that implement both physical & digital components a plus

  • Ability to work in a fast-paced, entrepreneurial-type environment

  • Success working with cross-functional teams

  • Proficiency in Microsoft Office applications and Apple Keynote

  • Ability to travel as projects require

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Benefits & Perks

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

  • HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

  • YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

  • WEALTH: 401(k) program with company match, Stock Program

  • FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support

  • CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings

  • OTHERS: Volunteer time off, crowdfunding network

Live Nation’s policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within 24 hours of entering an office.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

New York City Hiring Rate*: $110,000 - $125,000 based on experience

Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the New York Salary Transparency in Job Advertisements Law. It is estimated based on what a successful New York applicant might be paid. It assumes that the successful candidate will be in New York or perform the position from New York. Similar positions located outside of New York will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the NY Law, a potential new employee’s salary history will not be used in compensation decisions.